CARE badges hit 100,000 sales milestone


More than 100,000 CARE badges are being worn in support of social care champions across the UK.

The milestone was announced by the CARE badge Community Interest Company (CIC), which launched the initiative in June 2019 to raise the public profile of social care and recognise the 9 million care workers and carers helping others across the UK.

The new Minister for Care, Helen Whately, said: “Everybody knows how proud we are of the staff who make the NHS what it is and we should take the same pride in our care workers. The CARE badge is one small way we can pay tribute to the hundreds of thousands of care heroes across the country who support our families and friends every day.”

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The Board of the CIC added: “It is high time to raise the profile of social care and the esteem in which it and its participants are held.  The CARE badge initiative has really taken off and we are very grateful to all those who have given it their support.”

Last month, the CIC announced that it had delivered its first financial award to Thurrock Carers Services, an Essex-based organisation supporting adult unpaid carers.

The grant comes from profits from the sale of the CARE badges, and the recipient was chosen by a panel of care workers overseen by the CIC.

For further information regarding the CARE badge initiative, please contact:

Tags : Care Badgecare badge community interest company
Sarah Clarke

The author Sarah Clarke

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