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‘Ground-breaking’ initiative launched to empower communities to tackle falls at home

Fall Fighter

The Royal Society for the Prevention of Accidents (RoSPA) and RSA Insurance Group have announced the launch of a “ground-breaking” initiative to tackle falls in the home.

The new Fall Fighter movement is designed to educate and empower people of all ages, transforming each of them into a ‘Fall Fighter’ who can then help family, friends and others in their communities.

RoSPA and RSA will be providing free awareness sessions and resources to give every Fall Fighter information and advice on how to reduce falls.

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This could include discussing what medication their loved one is currently prescribed and whether it needs to be reviewed, finding out whether they need an eye test, doing a home safety check and looking at what cheap and straightforward changes around the house could improve safety.

The resources will also contain guidance on what to do if someone has a fall – both in the short and longer-term, plus a digital toolkit to help each Fall Fighter inspire others.

RoSPA Relationships Director, Becky Hickman, said: “It takes just 20 minutes to become a Fall Fighter, but by doing so you have the power to change, and even save the lives of loved ones, friends and family.

“This simple but hugely effective project is free and open to all and we would encourage individuals or organisations to get involved.”

“This Fall Fighter community will now build, and in doing so, inspire others to prevent thousands of falls every year. By joining together, we can be a powerful and positive force for good.”

Falls are the single biggest cause of accidental injuries in the home and the largest cause of death among over-65s in the UK. Every year more than a third of people over the age of 65, and half of those over 80, have a fall that requires hospital treatment, costing the NHS and wider healthcare system more than £2.3billion every year, according to the National Institute for Health and Care Excellence (NICE).

RSA Head of Social Impact and ESG, Laura Spiers, said: “Our partnership with RoSPA forms part of a wider programme to support our customers and communities, by increasing awareness to help them manage the risks they face every day.

“Preventing falls amongst loved ones in the home is an issue that’s often overlooked, but taking simple actions can minimise the devastating impact they have on people and their families. By harnessing RSA’s relationships, and encouraging people from every community to get involved in the Fall Fighter campaign and help those around them, I’m very hopeful that we can make a real difference across the country.”

Tags : fallsfalls preventionRoyal Society for the Prevention of Accidents
Sarah Clarke

The author Sarah Clarke