New organisation launched to support ‘Social Care Heroes’

Support Social Care Heroes

A new organisation has launched to support social care workers and recognise their dedication and personal sacrifices.

Support Social Care Heroes (SSCH), which has been established by Nicola Richards, managing director of Palms Row Health Care and chair of the Sheffield Care Association, is in the process of achieving charitable status and aims to preserve, protect and improve the personal development and wellbeing of care workers across the country.

Richards commented: “We’re facing a precipice in social care and Support for Social Care Heroes is building a bridge to a future in which those who need care, and those caring for them, are valued by society.

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“The care sector loses its best people every week. Our organisation aims to end this revolving door for employees by bringing greater meaning to their role and supporting employers to make meaningful, long-term changes to their circumstances.”

Donations to SSCH will raise funds to be used to support care workers, enabling a better work/life balance, improved resilience, fewer acute cases through stress, eliminating chronic long-term illness whenever possible and retaining talent within the sector to help stabilise the current staffing crisis.

Work will focus on taking successful person-centred, holistic and fun wellbeing pilot programmes and scaling them up to deliver for care workers across the country. 

Backing the campaign, Nadra Ahmed OBE, executive chair of the National Care Association, commented: “​​Valuing our workforce for the professionalism they have shown though the past 20 months, and for many years before, is essential. 

“We must do everything we can to show them how much we care about them as they support those in our services. The passion with which Support Social Care Heroes is being launched as an innovative, led by providers, organisation demonstrates how invaluable our workforce is to us.”

Sarah Clarke

The author Sarah Clarke