Radfield Home Care to double its workforce in 2020

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Radfield Home Care is set to double its workforce in 2020, creating up to 250 new jobs across the UK.

With 15 locations already providing over 200 jobs across the UK, the company said it is set to create dozens of new careers thanks to the growth of existing franchises, the development of the franchise support team and the expansion of its franchise network.

As well as frontline care professionals, Radfield Home Care will create recruitment, administration and management roles in local offices across the country, as well as nationwide franchise support roles based at its National Support Centre in Shrewsbury.

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The news come after Radfield, among other providers, said it had a contingency plan in place to manage its service in the event of a sudden drop in staffing capacity during the coronavirus outbreak.

Franchisor and founder of Radfield Home Care, Dr Hannah MacKechnie explained what the new jobs mean for the network of franchise partners: “Over the coming months, our franchise partners are focused on increasing the amount of care they deliver to older people within their local communities. Recruitment of high-quality care professionals and supportive office staff is the key way to facilitate this, and it will enable some of our franchise partners to double their turnover.

“As our franchise partners develop and our network grows, we also have aggressive plans to expand our national support team both in our National Support Centre and remotely, spending time with franchise partners in their own offices.”

All of Radfield’s franchise employees benefit from the organisation’s Caring for our Carers pledge.

This employee-satisfaction scheme focuses on competitive rates of pay, with many locations accredited by the Real Living Wage foundation and paying at least £9.00 per hour (rising to £9.30 in April), as well as training, CPD and progression opportunities to help its care professionals and office teams develop a life-long and rewarding career in care.

Radfield’s franchise partners are supported with recruitment of both care professionals and office team members by the franchise support team’s marketing manager, Trudie Meredith.

She said: “I work with franchise partners on a wide range of marketing activities online, offline and networking events to generate dozens of applications for them.

“We then support them to ensure their interview process is as efficient and effective as possible to help them improve their recruitment conversion rates of high-quality team members.”

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Sarah Clarke

The author Sarah Clarke

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